Clarifying the message
Brand Obama facing stiff competition online
09/03/09 08:14 AM Filed in: Marketing
messages
Some say the Obama
administration may be losing its Internet savvy while
others argue that more interest groups are online
now, resulting in more noise. What's going on here?
It's called competition and in order to stay ahead of
the competition you need to stay one step ahead and
not be satisfied with what "worked before".
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