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Marketing in today's economy

Two brands going in different directions: The Beatles & Banks

09/04/09 06:23 AM Filed in: Branding
beatles-stereo-box
In case you missed you the remastered Beatles CD's and a new game come out next week and rumors are that Amazon is already sold out of the box sets. On a separate note banks continue their branding campaigns trying to put a human face on their shoddy service that treats customers like garbage. Two different brands, two different directions. Read More...

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