A passionate marketers point of view
Your marketing sucks

Consumers don't want to be interrupted so why aren't marketers getting it?

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Consumers are sick and tired of interruption advertising to the point that some 45% now say they would be willing to pay a small fee for news to avoid ads. Yet marketers continue to bombard consumers with ads that interrupt them with pop-up windows or "watch this ad before you see your video clip". Marketers just don't get it and rather than changing with the times they want to use outdated marketing in new media.
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Featured blogger at Smart Data Collective